Small Batch was founded on the idea that a close-knit team, where skilled individuals wear multiple hats and genuinely collaborate, unlocks a more streamlined and enjoyable development process. We believe that open communication and a shared passion for problem-solving lead to exceptional results, and we’re committed to making the journey as smooth and rewarding as the destination for our clients.
10 years on and we have an expanded team of project managers, business experts, full stack developers and creatives. Small Batch have gone from strength to strength and continue to take on exciting projects of any size.
We have an excellent customer retention rate and we are proud that we still work with the majority of our original clients.
We are problem solvers at heart and will always go out of our way to find the best route to your success online.

Will Plant – Creative Director
As one of the founders of Small Batch, Will is a creative, skilled and imaginative visual communicator.
Will has long had a fascination visual storytelling and brings that love into every project he works on. A got started creating posters for local bands and went on to do a degree in Interaction Design before working in advertising.
Moving back to home to Birmingham he founded Small Batch where he could combine his twin passions of design and web development.
Will takes influence from the great designers of the 20th century, combining aesthetics, functionality and creativity that results in both user friendly and visually engaging designs for both print and digital.
Inspired by bold colours, the depth of the imagination and creative animation, Will is never afraid to look for unconventional approaches to telling visual stories.
Will enjoys spending time in the great outdoors, watching horror films and playing boardgames because he is a massive nerd.

Chloe Roberts – Operations Director
Chloe is our in house project manager, SEO expert and problem solving tour de force. She will solve problems you didn’t even know you had!
As well as having a background in theatre production (yep you read that right!) Chloe has a lifetimes experience of working with small and independent business and specialises in turning ideas into reality. Chloe currently works with an ever growing portfolio of Business that she helps steer in the right direction.
Always willing to help and never saying no, Chloe will always go above and beyond to make sure you are getting the very best of Small Batches’ services, ensuring that what we do for you will give your business the best possible return.
Chloe enjoys gardening, kicking back with Ted X video and reading the latest murder mystery because, like Will, she is also a massive nerd.

Mathew Taylor – Senior Developer
Mathew Taylor (or Tay to his friends) is our Senior Developer, and he’s really good, like really, really good. Even if we do say so ourselves.
After graduating from Birmingham University in 1989, Tay spent 11 years working for H. Samuel and Birmingham University as a Systems Analyst and Programmer.
Since then he has specialised in WordPress development but also has a wealth of experience of working with other platforms including Laravel, MODX and most recently Shopify.
Working alongside Will & Chloe, he will always make sure that you get exactly the right website or app for your business and will make the process stress free and efficient.
Tay enjoys listening to music, long distance running and using the latest tech because… yep… he’s a massive nerd too.

Maisie Wale – Junior Account Manager
Maisie thrives on working with people is you go to for making sure that your project is kept right on the tracks.
As our Junior Account Manager she will be on hand to get all the creases ironed out and all the boxes ticked.
Having studied Scenography (the study of space, creating scenes and atmospheres) at Aberystwyth Uni, she’s got a great eye for details and we all know where the digital devil lies.
Maisie also has a proven track record in understanding the complexities of managing Ecommerce businesses, having run both a vintage clothes outlet and a second hand book business.
So you can be sure that if Maisie is running your Ecommerce account she will understand just what you need. And always be on the end of the phone to help when you just can’t get your offers deployed in time or your images the right resolution.
Maisie loves a YouTube wormhole, retro murder mysteries and lives by the ethos ‘What Would Buffy Do?’
Why? Because just like the rest of the team, she’s a massive nerd!
Holly Plant
Holly co-founded Small Batch with her husband Will in 2014, infusing every project with her infectious humour and unparalleled copywriting. Though we lost Holly to cancer in 2019, her spirit remains the heart of our agency.
Her unwavering commitment to quality continues to guide us, and we strive to honor her memory by upholding the standards she set, every single day.
